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InsightUser-centred design: getting better bang for your transport buck

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User-centred design: getting better bang for your transport buck

We’re starting to see some great examples of the application of user-centred design (UCD) in Australia. By focussing on creating better experiences for users, transport system owners and designers are getting better bang for their transport buck.

In this paper, TSA’s Governance, Strategy and Investment Advisory team gives an overview of UCD frameworks, applications and benefits. They also explore some examples from around Australia.

Open or download the paper: User centred design: Getting better bang for your transport buck.